28 Feb bulthaup b3 Interior Fitting System Wins 2013 Design Award from Wallpaper* Magazine

New kitchen drawer organizational system based on the use of functional prisms
Aich – German kitchen manufacturer bulthaup is proud to announce it has won a 2013 Design Award
from Wallpaper* magazine for the new bulthaup b3 interior fitting system -released last spring at showroom
events hosted during the International Furniture Fair in Milan. The product was recognized in the
award program’s “Best Storage” category.
This is the ninth year Wallpaper* has hosted its round-up of the best of the best in the design world. A full
list of award winners is published in the magazine’s February issue, currently available in 93 countries and
on the iPad.
“We’re honoured to be recognized by Wallpaper* magazine,” said bulthaup CEO Marc. O Eckert. “The new
bulthaup interior fitting system breaks away from the rigid kitchen structures of the past, and introduces a
new, intuitive approach. Owners become the directors of their kitchen scenography. For the first time, they
can define the interior of their drawer organizational systems in line with their specific needs, and easily
re-arrange and expand them.”
The b3 interior fitting system is based on the use of functional prisms –geometric kitchen components and
accessories that fit precisely into V-shaped channels in crafted drawer inserts that run parallel to the
length of the cabinets. Users can change, remove and re-organize drawer components and accessories
over time to best meet their evolving needs. This allows users to add a personal touch to an often overlooked
–yet very important- part of the kitchen environment.

The geometric structures –made out of stainless steel, metal with wood veneer and an anthracitecoloured
soft feel surface- create a distinct look and feel in bulthaup drawers while also fulfilling a functional
role. The sliding elements are used to hold in place, organize and provide support wherever necessary.
The new horizontal drawer organizational system was also created to be more ergonomic than conventional
vertical designs.